Most people buy the wrong 50 inch electric fireplace and blame the product when the room still feels cold. The PuraFlame Bernice 50 inch model is built to fill a large wall with believable flame, not a postage-stamp glow, and it fits standard framing for cleaner installation.
With 9 flame colors, a clean hidden vent, and smart home support, this unit aims to replace bulky mantels and tangled venting. Want a fireplace that actually looks and feels like an upgrade to your living room, not an afterthought?

What Stands Out in Daily Use
- True-to-size presence – Overall dimension: 50″W x 17.7″H x 6.3″D, designed to sit in a 6″ wood stud opening for a recessed, built-in look.
- Clean hidden vent – Venting is integrated so you get a flat glass front and a modern flush finish without visible grilles.
- 9-color flame and ember bed – Customize mood with multiple LED flame tones and ember bed effects for realism without real logs or ash.
- Multiple form factors – Recessed in-wall, wall-mount, or free-standing install covers most layouts and room sizes.
- Smart control – Works with Alexa and Google Assistant and offers remote and app control for lighting, timer, and thermostat-like heat settings.
- Materials & maintenance – Tempered glass front, LED lighting, and a low-maintenance ember bed mean simple cleaning and long-lasting visuals.

Who This Is For
Homeowners who want a bold visual centerpiece without cutting a chimney or running ductwork. Ideal for open-plan living rooms, condos with limited HVAC changes, and rental-friendly installs where a recessed or wall-mount look beats a bulky freestanding heater.
Also good for people who value smart home integration, low-maintenance LED effects, and safer heat compared to gas or wood. Not ideal if you need high-BTU whole-house heating – this is about ambiance plus supplemental warmth.
How to Choose
- Fit and framing – Measure wall width and stud depth. This unit expects a 6″ wood stud cavity for recessed installs; choose shallow units for thin walls.
- Installation style – Decide recessed vs wall-mount vs free-standing. Recessed gives a built-in look; wall-mount is easier; free-standing is plug-and-play.
- Smart features vs simplicity – If Alexa/Google control matters, prioritize Wi-Fi enabled models. If you want dumb-simple, look for solid remote-only options.
- Flame realism vs energy – LED flame effects use little power; if you need heating, check manufacturer heat output and thermostat control.
- Maintenance & safety – Tempered glass, cool-touch surfaces, and accessible filters make upkeep simple and child-safe.

Quick Setup & Use
- Measure the desired wall opening and confirm you have a 6″ wood stud cavity if recessed installation is planned.
- Mount the bracket or build the alcove for a recessed install; follow included template and safety clearances.
- Plug in or hardwire according to local code; connect Wi-Fi during initial power-up for smart features and assistant pairing.
- Adjust flame color, ember bed intensity, and heat settings via remote or app; set schedules or thermostat control if desired.
- Wipe the tempered glass and dust the ember bed occasionally; check vents and filters per the manual for safe operation.
Buyer Doubts Solved
Will it heat a room? Expect supplemental heat for a living area rather than primary whole-house heating. Use thermostat settings for steady warmth.
Is installation hard? Recessed installs need framing expertise; wall-mount and free-standing setups are straightforward. Most buyers pair with a handy person or contractor for a recessed finish.
Does smart control complicate things? Not really. Wi-Fi pairing is a one-time setup and gives voice control via Alexa or Google Assistant plus remote and app options.
What about durability and maintenance? LED components and tempered glass mean low upkeep. Occasional dusting and a quick check of vents keep performance steady.
Is it safe for kids and pets? Designed with cool-touch glass and enclosed heating elements to reduce burn risk compared to open flames.

Swap a dusty heater or dated mantel for a modern, low-maintenance focal point that plays nice with smart homes, saves space, and gives you real ambiance without logs or venting.
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